Big Fat Digital delivers Google Shopping Ads management for ecommerce businesses looking to increase product visibility, generate more sales and improve return on ad spend.
We combine feed optimisation, campaign management and conversion-focused strategy to turn Google Shopping into a scalable revenue channel.
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Google Shopping Ads place your products directly in front of customers actively searching to buy.
Unlike traditional search campaigns, Shopping Ads showcase product images, pricing, reviews and key product information before a user even visits your website.
For ecommerce businesses, this often means:
We build Google Shopping campaigns around profitability, not just traffic.
Merchant Center forms the foundation of every successful Shopping campaign.
We ensure your account is properly configured, optimised and aligned with Google’s requirements.
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Your feed is one of the most important ranking factors within Google Shopping.
We optimise product data to improve visibility, click-through rates and conversion performance.
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Performance Max campaigns can significantly expand product visibility across Google’s ecosystem.
We build and optimise campaigns focused on profitability and revenue growth.
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Accurate tracking is essential for profitable Shopping campaigns.
We ensure campaign decisions are based on reliable ecommerce data.
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Traffic is only valuable if it converts.
We review product and category pages to identify opportunities for stronger Shopping performance.
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Whether you’re selling 20 products or 20,000 products, your Shopping strategy should align with your business goals.
We work with ecommerce businesses across a range of sectors, helping them:
We measure performance through revenue, profitability and commercial impact.
Increase in ecommerce sales through Shopping and Performance Max optimisation.
Average return generated through strategic Shopping campaign management.
Revenue growth from product feed optimisation and campaign restructuring.
We review your products, feed quality, account structure and commercial objectives.
Product data is optimised to improve visibility and relevance.
Campaigns are organised around product categories, margins and performance opportunities.
Accurate ecommerce tracking is implemented before scaling begins.
We continually improve campaign efficiency, visibility and profitability.
Transparent reporting tied directly to revenue and return on ad spend.
Strong performance should retain clients. Contracts shouldn’t have to.
Our Google Shopping services are delivered through flexible month-to-month retainers focused on growth, profitability and accountability.
What You Can Expect
We focus on long-term partnerships built through performance and accountability.
We work with UK SMEs across a range of sectors, with particular experience in the following industries…
Financial advisory firm
Competing in a saturated search market
+278%
Competing in a saturated search market
Legal Firm
Building authority in a competitive local market
38+
New top 3 keyword rankings
Ecommerce Brand
Scaling Organic Revenue
+94%
Increase in organic-driven leads
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