Built to Turn Search Into Revenue.

Big Fat Digital was created to deliver strategic, commercially focused SEO and performance marketing for UK businesses that want measurable growth, not vanity metrics.

The Big Fat Story

Big Fat Digital began with a clear frustration. Back in 2018, we saw an SEO market saturated with shortcuts, low-quality link building and surface-level strategies that delivered traffic but not commercial impact.

So we built Big Fat Links to raise the standard. We focused on quality, relevance and strategic authority building. That approach quickly gained traction with agencies, in-house teams and ambitious business owners.

As our clients grew, so did their needs.

Backlinks alone were not enough. Businesses needed structured SEO, paid media alignment and commercially intelligent strategy. That evolution led to Big Fat Digital. Today, we deliver integrated SEO and performance marketing campaigns designed around revenue growth, not rankings for the sake of it. Our team is based in Wilmslow, Cheshire and covers clients UK-wide and beyond.

Commercial-First SEO

We do not chase traffic for vanity reports. We focus on:
Magnifying glass with an upward-trending graph
Revenue-generating keywords
Magnifying glass with an upward-trending graph
Scalable technical foundations
Magnifying glass with an upward-trending graph
Sustainable authority growth
Magnifying glass with an upward-trending graph
Transparent reporting tied to outcomes

Meet Our Team

These are the people you will be speaking to with regards to your projects…

Paul
CEO

Paul brings decades of leadership experience in scaling businesses. His role focuses on strategic growth, operational excellence and long-term vision across the group.

Max
Managing Director

Max is leading the agency’s strategy, growth and client delivery. His focus is on building effective digital campaigns that improve visibility, generate leads and drive long-term business growth.

Adam
Head of SEO

Adam leads the agency’s SEO strategy and delivery. His focus is on building effective organic search campaigns that improve rankings, increase visibility and support long-term client growth.

Carl from Big Fat Digital
Carl
Head of PPC
Carl manages paid media strategy across Google and paid social, aligning paid campaigns with search intent and conversion targets.
Benedict

Growth Manager

Benedict works closely with SMBs and marketing teams, aligning growth objectives with practical digital strategies.
Hugo

Outreach Manager

Hugo leads campaign execution and authority strategy, ensuring every client receives consistent, performance-led implementation.

Louisa from Big Fat Digital
Louisa

Head of Finance & HR

Louisa oversees financial health and organisational structure, ensuring sustainable growth and operational clarity.

Alan

Business Development Manager

Alan helps businesses identify the right digital strategy for their goals. His focus is on building strong client relationships and turning growth opportunities into clear, commercially focused campaigns.

Ben from Big Fat Digital

Ben

SEO Executive

Ben supports the delivery of organic search campaigns across technical SEO, content and on-page optimisation. His focus is on improving visibility, rankings and long-term client growth.

Lily from Big Fat Digital

Lily

Marketing Executive

Lily supports the agency’s marketing activity across content, campaigns and brand development. Her focus is on increasing visibility, engagement and generating new opportunities for the business.

Maggie, the Big Fat Digital dog

Maggie

Lunch Assistant

Maggie is Lunch Assistant at Big Fat Digital, supporting the team with morale, company culture and keeping a close eye on anything edible. Her focus is on making sure no lunch goes to waste.

Strategic.
Transparent.
Accountable.

We believe strong performance should retain clients. Contracts should not.
Our campaigns are structured around:

Clear monthly deliverables

Measurable KPIs

Senior oversight

Continuous optimisation

We’re an SEO Agency that build long-term partnerships through performance and accountability, not contracts.

How We work

Our team stays ahead of evolving search behaviour, algorithm updates and AI-driven change, ensuring our clients remain competitive in a shifting landscape. We value:
Step 1

Clarity

Step 2

Ownership

Continous Improvement

Ethical Growth

Join The Team

We are always interested in speaking with ambitious digital marketers who value strategy, accountability and measurable growth. Apply below or pop into our head office in Wilmslow, Cheshire.

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